Previous Review: The Founder

 

McDonalds, McDonalds, McDonalds, what a success! Well, all credits go to a man named Ray Kroc.

 

In the mid 1950’s, after numerous attempts to sell milkshakes to restaurants, Ray Kroc suddenly got introduced to a well performing California Hamburger Stall that was getting a lot of attraction from customers. He later was able to convince its owners to franchise it and was able to turn it into the Godzilla of fast food brands. Throughout the movie, Ray Kroc stumbles upon many challenges and debates with the owners but always manages to overcome them given his supreme persistence behavior. As the franchise grows bigger, he gets greedier yet more persistent and clever. Eventually, he went on to becoming the founder of the biggest fast food restaurant in the world.

 

This movie/documentary offers amazing insights into the world of franchising and the challenges that come with it in terms of competition, sales and creativity. One of the concepts showcased in the movie and emphasized upon is the importance of evolving and changing in business. Ray Croc who started as a partner and franchisee of the Mcdonald’s brand was always an enthusiast of adding new ideas, products, innovations and services. Whereas, the McDonald’s brothers (The Founders) were satisfied with the status quo and against any idea proposed to enhance the business and innovate on the products and service. We all know that businesses that fail to change and innovate die one way or another for change is the only constant.

Another concept of importance was the value of customer service and satisfaction, Mcdonald’s was one of the innovators in terms of Total Quality Management. This was mainly through the way the kitchen was designed, the division of labor inside the kitchen and the speedy service to the customers who by the way got their food by waitresses to their cars.

This bright, absorbing biopic – in a very real sense, a monster movie – sets out how he did it. It’s eye-opening, well-acted, and darkly entertaining.

 

 

 

Patience, persistence and perspiration make an unbeatable combination for success.   “Napoleon Hill”